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Digital Marketing & Social Networks & The Google Advantage | Business | Online Courses
$95
Digital Marketing & Social Networks & The Google Advantage Course Syllabus
Course Description: This online course will provide an overview of digital marketing, social networks, and the advantages of using Google. It will cover topics such as the benefits of social media marketing, best practices for Google+, and the advantages and disadvantages of both social media ads and Google Ads. Students will learn how to use these tools to create successful digital marketing campaigns. Course Objectives:
Understand the fundamentals of digital marketing
Learn about the different types of social networks available
Identify the benefits of using Google+ for digital marketers
Develop an understanding of best practices for creating a successful Google+ Business page
Compare and contrast the advantages and disadvantages of both social media ads and Google Ads
Analyze how to use these tools to create successful digital marketing campaigns
Explore trends in social media advertising
Examine when it is necessary to use Google Ads instead of social media ads
Investigate how to leverage the power of popular social media networks for marketing and branding goals
Discover ways to push brand image and online presence with Google+
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The Psychology of Attracting New Customers Training, for Non-Sale People | Business | Online Courses
$95
The Psychology of Attracting New Customers Training, for Non-Sale People Course Syllabus
Course Description: This course is designed to help non-sale people understand the psychology of attracting new customers. It will provide you with the knowledge and skills to effectively use psychological principles to engage and convert potential customers. You will learn how to identify customer needs, create compelling messages, and build relationships that drive sales. Course Objectives:
Understand the fundamentals of consumer psychology
Identify customer needs and motivations
Develop effective marketing strategies
Create persuasive messages that resonate with customers
Leverage emotional triggers to influence customer decisions
Utilize social proof techniques to increase conversions
Build relationships with customers through personalization
Identify opportunities for upsells and cross-sells
Analyze customer data to optimize marketing efforts
Measure success using key performance indicators (KPIs)
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Starting a Non-Profit | Non-Profit | Online Courses
$800
Course Description:
This course will provide comprehensive coverage of the different areas related to starting and running a successful non-profit organization. This includes exploring the legal aspects associated with creating a non-profit, building an effective board of directors, creating a mission statement and drafting bylaws, developing fundraising goals and techniques, managing financials such as budgeting and tax filing requirements, and understanding grantsmanship principles and options for grant funding research methods.
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Non-Profit Fundraising | Business | Online Courses
$800
Course Description: This online course will give participants the tools and understanding to build a fundraising strategy to achieve long-term sustainable for their organization, by linking organizational objectives fundraising targets, activities, and methods. Participants will develop an action plan to put their fundraising strategies into practice. Learning Objectives: Students in the Fundraising course will:
Identify the purpose and key elements of fundraising strategies and how they fit with other organizational objective, strategies, and plans.
Learn to use strategic planning tools to construct a fundraising strategy, taking into account both organizational factors and the external environment.
Appraise fundraising options and opportunities to determine which methodologies will be a best fit for the organization; both short-term and long-term.
Recognize the pros and cons of the available fundraising options.
Understand the importance of preparing an annual fundraising plan for each fundraising area, goal, activity, timescale, performance indicator, and resource requirements.
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Writing for Government Proposals | Government | Online Courses
$800
Writing for Government Proposals
Course Description: Writing for Government Proposals is an online course designed to provide participants with the knowledge and skills needed to write successful government proposals. This course will cover the fundamentals of proposal writing, including research, compliance checklists, strategies, and outlining. By the end of this course, participants will be able to confidently write a proposal that meets all of the requirements set by the government agency. Course Objectives:
Understand the different types of solicitations used in government contracting
Learn how to register your business for government contracts
Develop the research skills needed to create a successful proposal
Write a capability statement that outlines your company’s qualifications
Create effective proposal strategies that focus on outthinking your competition
Develop compliance checklists that ensure you meet all requirements set by the government agency
Outline proposals to match evaluation criteria and score points with evaluators
Assess your own proposals like government evaluators do
Consider the return on investment (ROI) associated with submitting a proposal
Take time to review Requests for Proposal (RFP) and understand what the government agency wants
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Marketing your Non-Profit | Non-Profit | Online Courses
$800
Course Description:
This course is designed to provide an introduction to online marketing for non-profit organizations. Through this course, students will explore various digital tools and platforms available for helping their non-profits reach their goals more effectively and efficiently. Students will learn about search engine optimization (SEO), content creation, email marketing, website analytics, social media management, and other topics related to effective online marketing strategies. By the end of this course, the student should be better equipped with the know-how of developing creative campaigns that drive a measurable ROI in order to help further their mission.
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Introduction to Non-Profit | Business | Online Courses
$800
Course Description: This online course is an introduction to the basics of non-profit organizations. It provides participants with a basic overview of the industry and its various aspects, including fundraising, grant-writing, volunteerism, and community engagement. The course also explores topics such as organizational management and financial planning. By taking this course, students will gain an understanding of what it takes to develop and maintain successful non-profits that can make positive changes in their communities.
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Business Math | Business | Online Courses
$95
Course Description: This course is designed for anyone with a high school diploma or GED seeking fundamental math skills which can be applied for moving into management positions with any company. Course topics can be applied to managing personnel, construction and home repairs, and developing and understanding basic bookkeeping financial statements. Math is an important part of managing business. Get to know some commonly used fractions and their decimal equivalents, area and perimeter formulas, angle measurements, and financial formulas — including understanding interest rates and common financial acronyms — to help with your business tasks. Course Objectives:
Demonstrate an understanding of business terms, forms, tasks through the application of business mathematics
Solve problems relating to personal finance
Demonstrate math skills used in personnel management, purchasing, and sales
Demonstrate mathematical processes involved in bookkeeping
Increase skill in estimating and evaluating answers
Develop speed and accuracy in the performance of fundamental mathematics processes
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Basic Business Math | Business | Online Courses
$95
Basic Business Mathematics
Prerequisite: None
Course Description: This course is designed for anyone with a high school diploma or GED seeking fundamental math skills which can be applied for moving into management positions with any company. Course topics can be applied to managing personnel, construction and home repairs, and developing and understanding basic bookkeeping financial statements.
Math is an important part of managing business. Get to know some commonly used fractions and their decimal equivalents, area and perimeter formulas, angle measurements, and financial formulas — including understanding interest rates and common financial acronyms — to help with your business tasks.
Course Objectives:
Demonstrate an understanding of business terms, forms, tasks through the application of  business mathematics
Solve problems relating to personal finance
Demonstrate math skills used in personnel management, purchasing, and sales
Demonstrate mathematical processes involved in bookkeeping
Increase skill in estimating and evaluating answers
Develop speed and accuracy in the performance of fundamental mathematics processes
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Computer Programming I | Technology | Online Courses
$800
Computer Programming I
Course Description:
This course is designed to provide the student with knowledge of programming which will enable them to pursue a career in computer programming. The course will employ the use of advanced programming tools such as arrays.
Course Objectives:
Develop programming skills through a series of projects that teach general programming techniques with an emphasis on interactive, and visual programs
Learn programming concepts and practice their implementation in a high-level programming language (i.e., C++)
Learn the binary, octal, and hexadecimal number system
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