Course Description: This course will provide an analysis of the economy as a whole including measurement and determination of Aggregate Demand and Aggregate Supply, national income, inflation, and unemployment. Learners will explore fundamental economic ideas and the operation of the economy on a national scale. Production, distribution, and consumption of goods and services, the exchange process, the role of government, the national income and its distribution, GDP, consumption function, savings function, investment spending, the multiplier principle, and the influence of government spending on income and output. This course takes both a short and long-term view of the economy and aims to help learners understand how modern macroeconomics applies to business cycles, economic growth, unemployment, and money. The course evaluates the scope for policy interventions to improve macroeconomic performance. Course Objectives:

• Become familiar with the range of perspectives and approaches found in macroeconomics
• Demonstrate an understanding of the basic analytical concepts that are essential for understanding the global macroeconomy
• Define and measure national income and rates of unemployment and inflation
• Identify the phases of the business cycle and the problems caused by cyclical fluctuations in the market economy
• Define money and the money supply
• Construct the aggregate demand and aggregate supply model of the macroeconomy and use it to illustrate macroeconomic problems and potential monetary and fiscal policy solutions
• Explain the mechanics and institutions of international trade and their impact on the macroeconomy
• Define economic growth and identify sources of economic growth

 

Managing Change in Organizations Course Syllabus

Course Description: This online course provides an overview of the fundamentals of change management and how to effectively manage change in organizations. It covers topics such as the stages of change, the importance of communication and stakeholder engagement, and strategies for successful implementation. Through this course, participants will gain a comprehensive understanding of how to successfully implement and manage organizational change. Course Objectives:

• Understand the different stages of organizational change
• Learn how to identify stakeholders and their roles in managing change
• Develop effective communication strategies for engaging stakeholders during times of transition
• Explore techniques for assessing the impact of proposed changes on employees and other stakeholders
• Examine best practices for implementing organizational changes
• Analyze case studies to understand how successful organizations have managed transitions
• Identify potential risks associated with implementing changes in an organization
• Develop strategies for mitigating risks associated with organizational changes
• Understand the importance of monitoring progress during times of transition
• Gain insight into how to evaluate success after implementing changes in an organization

Managing the Employment Process Course Syllabus

Course Description: Are you looking to learn how to manage the recruitment process? This online course will provide you with the skills and knowledge necessary to successfully recruit, hire, and onboard new employees. Through this course, you will gain an understanding of best practices for recruitment and selection, as well as strategies for onboarding new hires. Course Objectives:

• Understand the fundamentals of recruitment and selection processes
• Learn how to create a job description that accurately reflects the role
• Develop effective interviewing techniques for recruiting top talent
• Create a plan for onboarding new employees
• Learn how to use technology in the recruitment process
• Identify strategies for creating a diverse workforce
• Understand best practices for managing remote employees and teams
• Analyze data related to employee retention and productivity metrics
• Utilize tools and resources available to support recruitment efforts
• Develop an action plan for managing the employment process effectively and efficiently

Marketing Management Course Syllabus

Course Description: This course is designed to provide students with the knowledge and skills needed to manage marketing activities in an organization. Students will learn about marketing information systems and research, the marketing mix, customer segmentation, pricing strategies, product positioning, and more. By the end of this course, students will be able to develop effective marketing plans and strategies that can be used to increase sales and profits. Course Objectives:

• Understand the fundamentals of marketing management
• Develop an understanding of market research methods
• Learn how to identify customer segments and target markets
• Analyze pricing strategies for different products or services
• Understand the importance of product positioning in a competitive market
• Create effective promotional campaigns for different products or services
• Develop an understanding of digital marketing techniques such as SEO, PPC, and social media advertising
• Learn how to measure the success of a marketing campaign using analytics tools such as Google Analytics
• Understand how to create effective content for digital channels such as websites, blogs, and social media platforms
• Develop an understanding of global marketing trends and best practices