Course Description: This course focuses on public relations strategies for transportation organizations. Students will learn to communicate effectively with stakeholders, manage public perception, and handle media relations.
Course Objectives:
- Understand public relations principles in transportation.
- Develop effective communication strategies.
- Manage media relations and public perception.
Course Outcomes:
- Enhance the public image of transportation organizations.
- Communicate effectively with stakeholders.
- Handle media inquiries and public relations crises.