Hospitality Entrepreneurship | Hospitality | Online Courses

$800

Course Description:
This course focuses on entrepreneurship in the hospitality industry, including business planning, funding, marketing, and operational management. Participants will learn to start and run successful hospitality businesses.

Course Objectives:

  • Understand the principles of entrepreneurship in hospitality.
  • Develop skills for business planning, funding, and marketing.
  • Implement operational management strategies for hospitality businesses.

Learning Outcomes:

  • Apply entrepreneurship principles in hospitality settings.
  • Develop and implement business plans, funding strategies, and marketing plans.
  • Manage hospitality businesses effectively.
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Description

Course Contents:

Unit 1: Introduction to Hospitality Entrepreneurship

  • Overview of entrepreneurship concepts.
  • Importance of entrepreneurship in hospitality.

Unit 2: Business Planning

  • Techniques for developing business plans.
  • Creating comprehensive business plans.

Unit 3: Funding and Financial Management

  • Strategies for securing funding.
  • Managing finances in hospitality startups.

Unit 4: Marketing for Hospitality Businesses

  • Developing effective marketing strategies.
  • Promoting hospitality businesses.

Unit 5: Operational Management

  • Managing operations in hospitality startups.
  • Ensuring operational efficiency and effectiveness.

Evaluation:

  • Participation and Engagement (20%)
  • Business Plan Development (30%)
  • Midterm Exam (20%)
  • Final Exam (30%)

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