Course Description: This course introduces the various digital tools and technologies that enhance operations in the hospitality industry. Topics include property management systems, online booking systems, and customer relationship management.
Course Objectives:
- To understand the importance of digital tools in hospitality.
- To learn about different types of digital tools and their applications.
- To develop skills in using property management and booking systems.
- To manage customer relationships effectively using digital tools.
Learning Outcomes:
- Identify and describe various digital tools used in hospitality.
- Operate property management and online booking systems.
- Implement CRM strategies in hospitality.
- Evaluate the effectiveness of digital tools in enhancing operations.